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The Cult of the Next Big Thing

RALEIGH -- You can call it the Cult of the Next Big Thing, the belief that the key to transforming the economy of most any place is a single, massive project. The economic development equivalent, if you will, of a game-winning grand slam in the bottom of the ninth. And yet, these deals are typically something so simple that they can be reduced to a single word or phrase.

Michael Lowrey