UNC Seeks To Enhance Its ‘Global Brand’

RALEIGH — One proposal being reviewed by the Board of Governors seeks to boost UNC’s international reach and enhance its “global brand.” It calls for $400,000 of new annual state funding to help link students, faculty, and staff with regions “critical to the state’s economic and strategic future,” namely China, India, Brazil, Mexico, and Africa. Building those relationships, a report states, would “prepare students to succeed in the global economy.”