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    Private Colleges Take Aim At Spiraling Tuition Costs

    RALEIGH — Under the “high tuition, high discount” model, colleges charge high prices to some students while giving large discounts to students they hope to attract — generally brighter or more diverse students — while also increasing revenues. The idea has been around since the 1970s, but there are growing signs that it is unsustainable, and some schools are reversing direction.

    Duke Cheston

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