Opinion
Ads remind us about AI’s promise, potential perils
Artificial intelligence can make our lives better. We ought to treat its increased convenience with caution.
Opinion
Let a thousand billboards bloom
Put me down as entirely unsurprised that media companies are adding commercials back into their streaming services as a means of making them profitable. Advertising has never been as unpopular as its critics imagine — a truth that North Carolina policymakers should embrace as they try to finance new infrastructure without irritating taxpayers. I admit...
News
Lots of blame to go around: House committee holds hearing on problems with N.C. ABC, warehouse
Spiritous liquor is still in short supply in ABC stores across the state, and supply still isn’t keeping up with demand. Republican lawmakers say things are getting even worse. Rep. Tim Moffitt, R-Henderson, and other members of the N.C. House Alcoholic Beverage Control Committee spent more than two hours Wednesday, Sept. 29, trying to determine...
Opinion
Advertising Makes a Difference
Challengers would have a hard time overcoming the inherent advantages of incumbency if they and their allies were unable to raise and spend money freely to communicate with voters.
Opinion
How’s my driving?
The impression that your business makes on people who are not your direct clients may have more to do with your failure or success than you think. Researchers claim that consumers repeat negative stories about their contact with a business or organization eleven times more often than they repeat positive stories.
Opinion
Free Markets and the Media
The demise of traditional news outlets opens doors for high-quality alternatives.
Opinion
The Way Ahead, Or So It Seems
In the not-too-distant future, the two trend lines will converge on the same number, then diverge upside down.
Opinion
Journalism and the bottom line
Some parents in Naples, Fla., are upset that their kids in journalism classes are being graded in part on how many ads they sell for the school newspaper.
Opinion
Lessons from Europe on Bad Regs
Browbeaten by intrusive regulators and excitable media, soft-drink firms in Europe are cutting back on advertising and vending. Here’s hoping NC policymakers learn the right lesson from across the sea.
Opinion
Business Imperatives & the Lotto
Gambling enterprises, like other businesses, prosper to the extent they employ talented, entrepreneurial people and make effective use of advertising. But the North Carolina lottery will be a state agency.
Opinion
Why Lottery Advertising Is Inevitable
House Speaker Jim Black says he'll favor a government lottery only if it eschews high-pressure advertising. But given the options gamblers have, such a policy could never last long.
Opinion
Not Much of a Vacation
It's August — and both politicians and a certain writer are finding it difficult to take a traditional vacation. Furious activity continues in the congressional, gubernatorial, and presidential races.
